About Our Company

The idea that sparked Integral and continues to support our relationships with clients is simple and straightforward – deliver strategic services based on a strong analytical foundation that result in high-value, measurable outcomes. We strive to be flexible and responsive to the changing needs of our clients in today’s fast-paced business environment.

The Team

Jim Emlet

Jim Emlet

Co-Founder & Principal

Jim Emlet is co-founder and principal of Integral. Jim has over 20 years of strategic experience working for and with non-profits and for-profits to develop business models that guide investment decision to maximize revenue. Prior to Integral, Jim was owner of another analytical consulting firm that provided strategic analysis for non-profits as well as health care organizations.

Jim’s background is very quantitative – he has a bachelor’s degree in applied mathematics from Duke University and a master’s degree in Operations Research from The George Washington University. His career path has been primarily consulting work to help organizations leverage the strength of their data.

At Integral, Jim works with large national organizations such as National Audubon Society, Defenders of Wildlife, Mercy Corps, and the ASPCA.

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Kevin Moran

Kevin Moran

Co-Founder & Principal

Kevin T. Moran is co-founder and principal of Integral, LLC. With over 20 years of experience, Kevin provides strategic analytical consulting to clients including the ASPCA, Doctors without Borders, Amnesty International, United States Holocaust Museum and Memorial, and National Parks Foundation among others.

Prior to launching Integral, Kevin held senior level fundraising positions at The Nature Conservancy where he was responsible for growing the file to 1,000,000 members and directing the Conservancy’s online presence. Kevin served in lead fundraising roles at The National Parks and Conservation Association, The Wilderness Society, the Human Rights Campaign, and AARP. Additionally, he was a strategy consultant at two interactive marketing agencies serving the nonprofit community – IAPPS and AppNet/Commerce One.

Kevin is an industry thought leader who has spoken at many events including DMA conferences in New York and Washington, the Bridge Conference, the Convio Summit and the Target Summit. His expertise is in helping organizations leverage analytics to build, manage and grow key business models including online, direct response, major donor, advocacy, and planned giving.

Kevin is a member of the DMA, DMAW, NTEN, and AFP. He lives in Washington, D.C. and enjoys competing in triathlons when time permits.

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Chris Barrett

Chris Barrett

Chief Operating Officer

Chris Barrett has been with Integral since March 2005 and oversees company operations, including Human Resources, Accounts Payable and Receivable, IT, and Facilities.  Chris also provides database support and programming for multiple Integral clients, helping to ensure that data integrity and security is maintained.

Prior to coming to Integral, Chris was a Research Manager with Watson Wyatt Worldwide for five years and an Asst. Director of Membership Communications with the American Psychological Association for ten years. Chris holds a BA in Psychology from William and Mary and a Masters in Information Technology from American Intercontinental University.

Chris is a lover of animals, and is passionate about rescuing and rehoming dogs.  If you’re looking for a dog to love, let Chris know!

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Chris Pangretic

Chris Pangretic

Vice President

Chris joined Integral in 2010, and consistently works to provide actionable insights to the questions that keep our clients up at night. Chris loves a challenge and is always seeking out new solutions while evaluating our clients’ most complex programs. With his background in direct response and fundraising, Chris has always let data take the driver’s seat. There are no biases here, ROI is always at the top of his mind. At Integral, Chris supports Covenant House, Doctors Without Borders – Canada, Catholic Relief Services and many more.

Chris is a graduate of Radford University. When “The Slicer” is not at work, he spends his time yelling “fore” on the golf course or just relaxing in the “low country” in his home in Charleston, South Carolina.

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Adam Rosenscruggs

Adam Rosenscruggs

Vice President of Analytics

Adam joined Integral in 2011 and has over 8 years of experience in non-profit marketing and analytics. At Integral, Adam works with clients and staff to develop and implement innovative analytical solutions with a particular focus on multi-channel segmentation, marketing mix analysis, and predictive modeling. Prior to joining Integral, Adam worked on the Direct Marketing and Database teams at the Human Rights Campaign, ultimately serving as Associate Director of Analytics.

 An avid traveler, Adam went on sabbatical in 2014 and spent 11 months traveling the world with his wife. Now back at home, when not working, he can usually be found daydreaming about travel, trail running, or (quite often) both simultaneously. He is a graduate of Southern Illinois University and is a proud SIU Saluki.

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Rattana Srijedsadarak

Rattana Srijedsadarak

Senior Director of Analytics

Rattana joined Integral in February 2014 after earning her MS in Business Analytics from Michigan State University. She has extensive experience across multiple industries, including analyzing customer and retention data for GM, and marketing data for Meijer. She helps to elicit key insights from client data and synthesizes her findings into actionable information for our strategists.

Rattana earned a bachelor’s degree in Statistics from Chulalongkorn University, Thailand, and prior to arriving in the US worked with Accenture for several years.  She has been doing some extensive travel since she’s been in the States…recent adventures include road tripping from the Florida Keys to Maine, and white water rafting in Alaska.

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Lindsey Mack

Lindsey Mack

Director of Digital Analysis

Lindsey oversees digital analytics for our clients at Integral, helping clients understand what is driving digital traffic and revenue. She is always striving towards helping our clients maximize their digital offerings, and enjoys working with other members of the Client team to find ways to integrate insights across other channels. She also dominates in Fantasy Football.

Prior to coming to Integral, Lindsey was a Web Manager with Corporate Executive Board for over 4 years. Lindsey holds a B.S. in Marketing from George Mason University and is a 2015 graduate of Market Motive’s Master Certification in Web Analytics. She has been with Integral since January 2011.

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Rachel Penney

Rachel Penney

Director of Investment Services

Rachel supports direct mail acquisition programs for several of our clients and utilizes her strong attention to detail to take program and campaign data and manipulate it so that it can be used for reporting and analytics. Rachel has supported the onboarding of many Integral clients, along with the scoping and execution of reporting via Integral’s online reporting solution.  Organizations that Rachel helps support here at Integral include the ASPCA, National Audubon Society, Disabled American Veterans, and Mercy Corps.

Rachel joined Integral in September 2012. She holds a B.S. in Commerce and French from the University of Virginia.  Rachel is a strong advocate for food (in general) and will fight for snacks.

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Robert Connelly

Robert Connelly

Senior Director of Strategic Services

Robert joined Integral in 2017 from the front lines of fundraising. As Director of Annual and Special Giving at American Farmland Trust, he led the organization’s membership and mid-level donor programs focusing his efforts on improving the donor pipeline and experience. His efforts in direct mail and online acquisition, mid level donor identification and upgrades, and improved donor services doubled AFT’s 12 month active donor file in 3 years. Prior to AFT, Robert was the deputy campaign manager of a successful US House race in Virginia where he specialized in door to door canvassing, telephone fundraising, and volunteer recruitment.

Robert is a graduate of the University of North Carolina at Wilmington with a Master of Public Administration. He loves a good joke, especially ones about mountains because they always seem to go a little rocky.

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Kate Hollandsworth

Kate Hollandsworth

Senior Director of Strategic Services

Kate joined Integral in 2018 after working for over 14 years with a full-service direct response marketing agency. During that time, Kate worked with many clients helping to make the world a better place including Amnesty International, Médecins Sans Frontières/Doctors Without Borders, and Obama for America.

With a passion for budgeting, segmentation strategy, testing, and overall program evaluations, Kate will help uncover valuable opportunities by providing strategic recommendations to help our client’s reach their goals.

Kate graduated from the University of Wisconsin with degrees in Political Science and Journalism-Strategic Communications. She will consistently pick the Badgers to make the Final Four year over year – even if they aren’t invited to the dance.

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Snehal Datta

Snehal Datta

Senior Analyst

As Integral’s newest member, Snehal earned his MS in Management Information Systems from University at Buffalo, SUNY (State University of New York).  He has experience in the financial sector as a database developer and techno-functional analyst.  Snehal’s background in relational and columnar databases, data warehouses and predictive analytics benefits Integral’s clients to help understand their donor file and opportunities in segmentation.

He earned a bachelor’s degree Engineering in Information Science from Bangalore Institute of Technology in India.  While we’re still learning about Snehal, we do know he’s a soccer fan (Manchester United, specifically!) and a movie buff (mysteries and crime…uh oh).

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Yao Wan

Yao Wan

Senior Data Analyst

 Yao earned MS in Statistics from George Washington University in 2014. She is experienced in database management and analyzing data. Before joining Integral, Yao worked as a Statistical Analyst in a digital technology company in D.C. for 4 years.  She also has experience in the financial industry as a consultant in Bank of China for 2 years.

 Yao earned BS in Statistics from Capital University of Economics and Business in China, and she worked for the National Bureau of Statistics of China for two years and earned Certified Research Analyst from them. As a new mummy, she spends all her spare time with the baby, and she is expecting to travel around in the near future. 

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Lindsay Pologe

Lindsay Pologe

Senior Account Executive

Lindsay joins Integral after working in non-profit development, planned giving and event planning for 5 years. Previously, she helped build corporate sponsorships and developed strategic partnerships for the Muscular Dystrophy Association and the Washington International Horse Show. At Integral, Lindsay helps manage client relationships and the internal resources needed to meet the analytical, strategic and reporting needs for our clients.

Lindsay holds a B.A. from the University of Delaware where she studied Sociology and Political Science. In her spare time, Lindsay is hiking with her dogs, Tucker and Sadie, or enjoying the D.C restaurant scene.

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Grace Spinella

Grace Spinella

Senior Marketing Analyst

Grace joins the Integral Analytics team after working in digital media and ecommerce marketing analytics for six years. Previous experience includes providing data analysis for conversion and website performance along with actionable optimization recommendations for direct response and brand awareness campaigns. At Integral, Grace will use her background in analytics to help clients and strategists gather meaningful learnings from data.

 Grace studied Economics at the University of North Carolina Wilmington, earning a B.S. in Business Administration.  Grace is also an ice cream aficionado and generally enjoys all {*gluten free*} baked goods.

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Tara Kagey

Tara Kagey

Senior Business Analyst

Tara brings more than 15 years of experience in direct marketing having worked with political/advocacy, non-profit, and commercial programs such as Disabled American Veterans, Whitman Walker Health, the DSCC, EMILY’s List, Genworth, and several individual senate campaigns.

Early on in her career, Tara developed an intuitive talent for building successful multi-channel direct marketing plans, leading her clients to record-breaking success. Her experience in the industry spans across fundraising, retail, and lead generation, arming Tara with a vast array of strategies and tactics to draw from. Whether reinstating lapsed donors, tapping into a new data segment, or expanding digital horizons, Tara’s passion is to unlock the growth potential in any program by diving into clients’ results to identify strengths, weaknesses, and untapped opportunities. 

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Pojjana Theswattana

Pojjana Theswattana

Database Coordinator

PJ joined Integral as a Database Coordinator in February 2019. She graduated from Chulalongkorn University in Thailand with a bachelor’s degree in Political Science. After earning her master’s degree in International Development from American University in Washington, DC, she followed her passion and worked for the Royal Thai Embassy coordinating project regarding Humanitarian Affairs.
She loves acquiring new skills and considers herself to be a lifelong learner. She was fascinated by the power of predictive analytics and decided to pursue MS in Data Analytics from Kogod School of Business, American University. She hopes to apply her knowledge in helping non-profit organizations leveraging the data to achieve their goals.

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Will Hurd

Will Hurd

Account Executive/Strategist

Will joins Integral from the world of political fundraising and direct mail. He previously worked at the direct mail firm Bergmann Zwerdling Direct, where he helped craft and execute targeted mail programs for clients across the country. Prior to this role, Will spent years working in political fundraising, serving in senior leadership roles on campaigns and helping candidates raise millions of dollars. He also worked as campaign manager for a major legislative race in California during the 2016 election cycle.

Will graduated from Grinnell College with a B.A. in Political Science. In his spare time, he supports the Nationals and tries to enjoy the outdoors during the two weeks a year when the weather is nice in D.C.

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Sarah Holko

Sarah Holko

Business Analyst

Sarah joined the Integral team as a Business Analyst in 2019. She has over 6 years of experience with data analytics and client management at a variety of industries including litigation consulting, logistics and non-profit technology. She is excited to leverage her wide ranging experience and background in analysis to help non-profit clients.

 

Sarah is a proud graduate of the College of William and Mary with a degree in Accounting. When not at work, she can be found hanging out with her loveable cockapoo, Hardee; working through her giant stack of library books (usually overdue); or consuming not insignificant amounts of chocolate chip cookies.

 

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Katie Tamaro

Katie Tamaro

Account Coordinator

Katie joined Integral as Account Coordinator in 2019 where she supports senior staff to help meet analytical, strategic and reporting needs for clients. Before coming to Integral Katie worked for a direct response fundraising firm where she worked primarily on digital campaigns and learned the foundation of nonprofit fundraising.

 

Katie holds a BSBA in Marketing from The Catholic University of America. In her free time you can catch her taking pictures or going to see the latest scary movie, where she has over 50K in Regal reward points.

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Rico

Head Worrier

Rico
Rico

Rico

Head Worrier

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Coqui

Queen of Everything

Coqui
Coqui

Coqui

Queen of Everything

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Fritz

The Dog You Hear Barking In Background

Fritz
Fritz

Fritz

The Dog You Hear Barking In Background

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Working at Integral

It’s best to do one thing really, really well…and we do. Analytics is our jam, and we’re second to none. We pride ourselves on being unbiased and innovative. We create thoughtful analyses and insights that drive strategies. We focus on our clients’ end goal and everything else follows.

Even if you don’t know exactly what analyses to ask for or even where to start, finding an answer is our problem, not yours. We are determined to understand your donor file and opportunities within it. We love the work we do, for our clients that make the world a better place.

We strike a good balance between nerdy and cool. Okay, so we think we’re cool. But we admit that we have some nerd stuff going on here, too.

We celebrate our wins and our team. While we spend lot of time with our heads in spreadsheets and SQL, we also take time to celebrate our anniversaries, birthdays, and other proud personal and professional moments.